I had the great opportunity yesterday to present at the Boyd Gaming human resource directors meeting. I delivered my “War for Talent - Don’t Cannibalize, Collaborate” presentation that I have delivered to most of the other industries in Nevada. There were nearly 25 HRDs from all Boyd and Coast properties.
At first I was skeptical and not sure gaming would “get it.” In the past, they have not. Without a doubt, Boyd Gaming “gets it.” They understood the challenges of an aging and weakening labor pool, diversification of job classifications within gaming, the need to discover hidden talent pools, and most surprising, the importance of reaching Generation Y (very few employers have acknowledged this challenge).
Boyd understands the recruiting challenges they will face when they bring Echelon Place on line in 2010. They will need to recruit nearly 10,000 new employees on the ‘tail’ of the fourth boom where over 110,000 gaming employees will be needed in total. Challenging? Yes. But with proper strategic planning, like Boyd Gaming was doing yesterday, they will surely succeed.
Boyd acknowledges the power of partnering with the local community with programs such as the “Trailing Spouse Program,” which benefit education and healthcare. Why? Because this is an absolutely huge labor pool that can be tapped. Boyd Gaming realizes the need to partner with local educators to “grow their own” for critical areas of need.
So needless to say…. Boyd Gaming just “gets it.”
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